Allbirds launches the perfect pair of SOCKS

  • Brand behind the ‘world’s most comfortable running shoes’ launches the perfect pair of SOCKS made with a silky new ‘super yarn’ Allbirds, based in New Zealand, makes the ‘world’s most comfortable’ sneakers
  • The brand is now launching a range of socks in three sizes and six colours  They are made with a ‘super yarn’ using plastic bottles and Merino wool
  • Since launching in 2016, Allbirds sneakers have been worn by the likes of Barack Obama and Mila Kunis and the Wool Runners have earned the title of ‘world’s most comfortable running shoes’.
  • Available online from Thursday, August 15 will be three different styles: Hiders, a no-show ankle sock, Tubers, a classic crew sock and Quarters, an in-between option.

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